1. Audit the catalog
Start with a catalog gap report that surfaces missing image alt text and sampled storefront findings.
Use the report as a starting point, then choose products whose descriptions or SEO fields your team wants to refresh.
Lumi Agency Partner Program
Turn Shopify catalog cleanup into a repeatable client service
Help merchants find supported catalog gaps, create reviewable drafts, publish approved updates, and track the work over time.
Lumi gives agencies a practical process for catalog checks, suggested content, client review, publishing, and history. Each client store uses its own Lumi installation and plan.
Built for agencies
Built for agencies managing Shopify catalog debt
Most Shopify catalogs accumulate cleanup work quietly. Lumi detects missing image alt text, helps surface loaded products with missing descriptions, and organizes storefront accessibility findings. Your team chooses any other descriptions or SEO fields to refresh.
Lumi helps your agency turn those gaps into a structured service:
- - Run catalog gap reports for prospects and clients.
- - Identify missing alt text and organize storefront accessibility findings.
- - Generate reviewable drafts for alt text, SEO fields, and product descriptions.
- - Keep client review and approval in the workflow.
- - Publish approved updates back to Shopify.
- - Use generation history to track drafts and publications.
- - Export completed alt-text fixes on eligible paid plans.
Agency workflow
The agency workflow
Move from supported findings to approved Shopify updates with a process that is easier for your team to deliver and easier for clients to understand.
2. Scope the cleanup
Turn the report into a clear cleanup plan.
Prioritize the product fields that need the most attention, choose the catalog section to clean up, and define a clear client outcome: alt text, search content, product descriptions, or ongoing catalog maintenance.
3. Generate reviewable drafts
Use Lumi to suggest alt text and product descriptions, plus search titles and meta descriptions on eligible paid plans.
Drafts are designed for review before publishing, so your team can keep control over quality, tone, and client requirements.
4. Review with the client
Give clients a clearer approval workflow than a spreadsheet full of copy.
Review generated suggestions, edit or regenerate where needed, and publish only the updates the client approves.
5. Publish approved updates
Apply approved product-content updates directly to Shopify instead of copying and pasting across individual SKUs.
Lumi helps your team move from catalog findings to approved Shopify updates in one place.
6. Track the completed work
Use generation history to review drafted and published work.
Completed alt-text fixes also remain in a dedicated record, with CSV exports on eligible paid plans.
Services
Add catalog cleanup to your Shopify services
Lumi helps agencies package catalog work merchants already need but rarely have time to manage.
Package it into services like:
- Shopify catalog gap audits
- Product-image alt text projects
- Search title and description cleanup
- Product description refreshes
- Accessibility-related catalog cleanup
- Migration-ready content preparation
- New-product launch cleanup
- Monthly catalog maintenance retainers
- Supported-language content preparation
- Client reports and alt-text remediation records
Why agencies use Lumi
Why agencies use Lumi
Lumi helps agencies connect supported findings, client-approved product updates, and accurate history in one Shopify-focused process.
Move beyond audits
Audits are useful, but clients need a path from "what needs attention" to "what changed." Lumi finds supported gaps, creates reviewable drafts for selected products and fields, publishes approved updates, and tracks the work.
Make catalog cleanup easier to sell
A catalog gap report gives prospects a concrete starting point. You can show sampled storefront findings and missing image alt text, then scope any broader content review separately.
Keep human review in the workflow
Lumi is not a blind publishing tool. Your team can review drafts, adjust language, match client brand voice, and approve updates before publishing.
Deliver records clients can understand
Generation history shows what was drafted and published. Completed alt-text fixes have a dedicated record and eligible-plan CSV export.
Build recurring retainers
Catalog cleanup is not a one-time problem. Every new product, image, collection, and launch can create new content gaps. Lumi helps agencies turn catalog maintenance into an ongoing service.
Partner offers
Example partner offers
Use Lumi to package clear offers for catalog checks, product fixes, search-content cleanup, content refreshes, and ongoing maintenance.
Catalog Gap Audit
Best for: Prospecting, discovery, and client onboarding
Run a catalog gap report to identify sampled storefront findings and product images missing alt text.
Deliverables may include:
- - Catalog gap summary
- - Priority issue list
- - Product-content gap report
- - Recommended cleanup plan
- - Recommended workflow scope
Alt Text Remediation Sprint
Best for: Image-heavy Shopify catalogs
Create product-image alt text suggestions, review them with the client, and publish approved updates.
Deliverables may include:
- - Missing alt text report
- - Reviewable alt text drafts
- - Approved Shopify updates
- - Before/after export
- - Completed alt-text fix record
Search Title and Description Cleanup
Best for: Stores with weak product search visibility
Choose products whose search titles or meta descriptions you want to refresh, then generate drafts for review and publishing on eligible plans.
Deliverables may include:
- - Merchant-selected SEO field review
- - Product title and meta description drafts
- - Keyword-aligned review pass
- - Published metadata updates
- - Generation history
Product Description Refresh
Best for: Stores with stale, thin, or inconsistent product copy
On eligible plans, use brand voice and product context to draft clearer descriptions for selected products or launches.
Deliverables may include:
- - Merchant-selected product review
- - Brand voice setup
- - Reviewable description drafts
- - Approved Shopify updates
- - Generation history
Monthly Catalog Maintenance
Best for: Growing stores with frequent product launches
Review new and existing products for missing alt text, surface loaded products with missing descriptions, and choose other fields to refresh on a recurring basis.
Deliverables may include:
- - Monthly supported-gap review
- - New-product cleanup
- - Alt text and metadata updates
- - Product-content QA
- - Completed alt-text fix export on eligible plans
Benefits
Partner benefits
Give your team reporting, review, publishing, and delivery support that matches how agencies actually manage client catalog work.
Partner-ready reports
Use sampled reports, generation history, and eligible-plan alt-text exports to support client reporting and recurring service reviews.
Shopify-native workflow
Lumi is built around Shopify catalog fields, so your team can move from scan to review to publishing without managing disconnected spreadsheets.
Brand voice controls
Generate product descriptions and metadata that better match each client's tone, product language, and merchandising style.
Review before publishing
Keep agency and client oversight in place before generated updates go live.
Alt-text remediation records
Completed alt-text fixes have a dedicated record, with CSV exports available on eligible paid plans.
Scalable delivery
Handle larger catalog cleanup projects without assigning a writer or strategist to every SKU manually.
Who it fits
Designed for Shopify agencies, consultants, and ecommerce teams
Lumi is a fit for partners who support:
- Shopify and Shopify Plus merchants
- SEO and content retainers
- Accessibility-support projects
- Product catalog migrations
- New product launches
- Large-catalog cleanup
- Image-heavy ecommerce stores
- Product page optimization
- Ongoing merchandising operations
Accessibility support
Claim-safe accessibility support
Lumi supports WCAG-aligned catalog cleanup by helping teams find missing product-image alt text, create fixes for review, and keep records of completed alt-text work.
Automated findings and alt-text fixes do not replace manual review, a full accessibility audit, legal review, or broader storefront remediation. Findings that require theme or implementation work can be turned into developer briefs.
FAQ
Frequently asked questions
Common questions agencies ask when packaging Lumi into catalog checks, product cleanup, and ongoing services.
What does the Lumi partner program help agencies do?
Lumi helps agencies find supported Shopify catalog gaps, create reviewable drafts, publish approved updates, and track the work. Each client store uses its own Lumi installation and plan.
Can agencies use Lumi for prospecting?
Yes. Catalog gap reports can help agencies show prospects sampled storefront findings and product images missing alt text. Broader description and SEO reviews must be scoped separately.
Is Lumi only for alt text?
No. Lumi drafts alt text and product descriptions on the Free plan. Eligible paid plans add SEO titles, SEO descriptions, brand voice, one selected generation language from 17 options, optional auto-apply, and completed alt-text fix exports.
Is Lumi a complete accessibility solution?
No. Lumi provides WCAG-aligned automated findings, separates manual-review items, and helps remediate supported product-image alt-text findings. Manual and technical review are still required.
Can clients review content before it goes live?
Yes. Review-before-publish is the standard Lumi workflow. Drafts can be reviewed, edited, regenerated, published, or left unpublished. Eligible plans can enable optional auto-apply for selected content.
Can an agency manage every client store from one Lumi account?
No. Each client store uses its own Lumi installation and plan. Lumi does not currently provide a cross-store agency dashboard or a plan shared across stores.
What kinds of services can agencies build with Lumi?
Agencies can package catalog checks, alt text projects, search-content cleanup, product-description refreshes, product-launch cleanup, accessibility-support documentation, and monthly catalog maintenance.
Ready to build a catalog cleanup offer?